Category Stories

Pixistock: Membership Platform Revamp

+48% Member Retention | +75% Faster Content Access

Built a sleek, intuitive platform for content creators to easily access and manage visual assets, courses, and templates.

About Pixistock: Membership Platform Revamp

Pixistock is a leading content membership platform designed for female entrepreneurs, bloggers, and content creators. It offers a rich library of stock images, Canva templates, content calendars, and business resources all under one login.

The challenge

The old platform had slow media load times, a clunky member dashboard, and low visibility into fresh content drops. Many users struggled with content discovery and organising their downloads, reducing retention and upsell potential.

Services Used:

We led a member-focused UI/UX dashboard redesign, optimizing the user journey for content accessibility and engagement. The platform was built as a membership website using WordPress and MemberPress, offering gated content and tailored user experiences. A custom content library with smart filtering was developed to streamline content discovery. For performance, we integrated a CDN to enable high-speed media previews, and introduced Progressive Web App (PWA) enhancements for an app-like experience across devices. The backend was fine-tuned for efficient asset management, and email/CRM systems were synced with upsell automation flows to boost member retention and revenue.

STRENGTH IN NUMBERS

Business impact

+48%

Increase in Subscription Retention

+75%

Improvement in File Load & Preview Speeds

-35%

Drop in Support Tickets for Navigation Issues

Development Solutions by DreamCrafts

Strategic Approach

We restructured the dashboard to prioritize ease of use, smart organization, and seamless media browsing. With scalable backend infrastructure and a custom content tagging system, members could now find and use assets with fewer clicks.

Delivered Services
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