Category Stories

Synnefa: Smart Farming, Digitally Delivered

+90% Dashboard Adoption | +2x Faster Device Syncing

Built a sleek, data-powered web experience that empowers African farmers to monitor, automate, and optimize with confidence.

About Synnefa: Smart Farming, Digitally Delivered

Synnefa is a Kenya-based agritech company providing smart greenhouse systems, solar-powered irrigation tools, and precision farming dashboards. With a mission to revolutionize African agriculture, they needed a powerful digital interface to match their innovation.

The challenge

Despite having groundbreaking hardware and data tools, Synnefa’s earlier digital experience lacked clarity, visual appeal, and real-time connectivity. Farmers and partners struggled to navigate device dashboards or access support in time.

Services Used:

We designed a UI/UX experience tailored for rural usability, prioritizing clarity, accessibility, and low-friction navigation across all literacy levels. Built using Next.js and Tailwind CSS, the platform featured a dedicated IoT dashboard with smooth API integration for real-time data monitoring. The architecture included a solutions-driven microsite layout to highlight products and services effectively. We enabled multi-device syncing support for consistent usage across mobile and desktop environments. A clear content strategy and SEO setup ensured discoverability in regional and niche markets. Lastly, we added a user training section and strategically placed support CTAs to guide new users with ease.

STRENGTH IN NUMBERS

Business impact

+90%

Increase in Dashboard Adoption Among Users

+2x

Faster Smart Device Syncing Time

+75%

More Enquiries via Product Detail Pages

Development Solutions by DreamCrafts

We redesigned Synnefa’s platform to feel like a smart, accessible control center for farmers and agri-entrepreneurs. With simplified UI, real-time device dashboards, and localized content access — adoption accelerated significantly.

Delivered Services
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